PROJECT/ CLIENT/ DETAILS/ Apparel Concepts Nike+ Human Race 10K Nike Running The Nike running group presented me with the opportunity to concept a variety of apparel designs for a youth-driven running initiative. The demographic called for designs inspired by street culture and a less corporate emphasis. Traditional print dimensions were no longer a constraint. There was potential to use belt printing techniques, as well as specialty inks. This project allowed me to expand beyond brand guidelines and brainstorm possibilities outside of the traditional spectrum. « Home